With the help of Percassi, Wagamama to also open inside Malpensa
The restaurant chain Wagamama, which takes inspiration from Japanese flavors, is expanding in Italy. After inaugurating the first restaurant in the new extension of the Oriocenter mall near Bergamo, a new branch is expected to open in the fall of 2017 in Terminal 1 of Milan’s Malpensa airport.
The restaurant is to have 200 seats in a 600-square-metre space. Maurizio Raviolo, managing director of Wagamama Italia, commented: “After more than a year-and-a-half dedicated to carefully planning our debut in Italy, we are happy with the positive feedback we’ve received thus far. The enthusiasm of our customers and the numbers we’ve had at Oriocenter, with more than 14,000 covers served, are the incentive we need to continue in this direction.”
Wagamama, a restaurant chain focused on Asian food that started in London in 1992, is now in 22 countries throughout the world with 170 restaurants. It can now be found in Italy thanks to an agreement signed between Percassi Food & Beverage, a Percassi Group holding company, which does business in the restaurant industry.
Bergamo-based executive Antonio Percassi (pictured) boasts a long track record of partnerships with brands like Benetton, Nike, Gucci, Levi’s, Zara, Victoria’s Secret and Lego Group. He is the president of the Odissea Srl holding company, which has cosmetic brands Kiko, Madina and Womo, along with the Oriocenter mall and the Atalanta football club.
In 2018, Percassi will bring American coffee chain Starbucks to Italy for the first time. A Starbucks outlet is to open in the former main post office in Piazza Cordusio in Milan. Recently, Starbucks has signed an agreement with Princi bakery, which will supply bread and other baked goods to the roastery of this chain founded by Howard Schultz in Seattle in 1971.